Monday, May 9, 2011

Back-to-Business: BOOKMARKS

So, it's May! How did that happen? (And when will the rain stop?) I have passed the point when I can say to myself, "okay, next week I've got to get serious about my marketing plan for Audition." Next week is NOW. Or maybe it was yesterday.

For those of you on (or writing/submitting/planning to go on) this journey, I am going to share with you some of the steps of my super-uncertain-debut-author marketing efforts.

My absolute go-to (and not just mine--you can't believe how many authors I know who LOVE this) is Lisa Schroeder's go-to post "Checklist & Timeline for MG or YA Book Release"  Because Lisa "told me so," I knew that it was time to make bookmarks!  Here's how I did it in three easy steps.
  1. I looked through my collection of bookmarks made by other authors.  I was also lucky enough to have my arc and jpegs of both the front and AWESOME back cover of my book. 
  2. With these resources, I drafted the content I wanted, including cover, description, website, blog & pub date.
  3. The incredible Shelli Johannes-Wells of Market My Words recommended PrintRunner, an online printing service. They were great--very reasonably priced with good email and telephone support! 
And, here it is: My bookmark (it's really very nice--I'm just a lousy cell phone photographer):


Unknown said...

There is a chance it wasn't you. Maybe your camera doesn't have an anti-shake setting. Blame it on that :-)

Pretty in pink, very cute!

storyqueen said...

Very nice! What's next on the countdown?


Caroline Starr Rose said...

I'd love to share some on my blog. I give out packs of debuts' bookmarks monthly on my One-Sentence Debut Reviews. Let me know if you'd like to participate!

Stasia said...

Thanks, Safari Poet--definitely blaming my camera :)
This week I am working on responding to all guest blog post and blog tour inquiries I've received, Shelley, and some website stuff. Full report next Monday!
I'd love to send along some bookmarks, Caroline. Thanks for the offer. Heading over to your blog right now!

Unknown said...

Oh, they look gorgeous! Love the complimentary pink and grey :D

Shari said...

They look great! If you want, I can see about putting some in my local indie bookstore.

E-mail me. sixbird(at)msn(dot)com

Briana said...

Love it! So pretty!

Stasia said...

Thanks, Beth & Briana. Shari--I'll get in touch soon about your lovely offer!